Our business is to help people own and enjoy the property that’s right for them-whether as a buyer, or a seller.


Unlocking wealth for our generation through Real Estate


To create clients for life through the finest service and investment advice

Our Values

People First

Companies don’t succeed, people do. As an organisation we understand that our success is all about people – our team and our clients. We never lose sight of the ‘people’ being at the centre of everything.

Doing the Right Thing

There is never a right time to do the wrong thing. We all know instinctively what the right thing to do is, and so our focus is always to make the right decision, and to always do the right thing.

Fun and Laughter

We spend a significant part of our lives in our profession – we never forget that the journey is the most important thing, not necessarily the destination. Having fun and laughter along the way as well as ensuring the people around us do will ensure we create a life worth living.

Our values are entrenched in how we operate – in the decisions we make and the actions we take. Our values provide the foundation for our success.

As you interact with us tag some fun and laughter along let’s make a SMART MOVE…

The Family

HOMELINK Real estate, affectionately known as ‘HOMELINK’, was founded in 1st May 2005 in Gaborone Botswana by our Business Development Director Mr. Patrick Karuri. Started as an Estate agency and grew into a thriving property development company.

Mr. Karuri together with our shareholders have traded Real Estate at the highest corporate levels and to date our organization is registered and trades as HOMELINK Africa in South Africa with offices at 11 queens avenue Windsor west Randburg, Johannesburg South Africa.

We are a family of property professionals who share and are connected by the same values and culture .We’re driven by the goal of helping people along their journey of owning and enjoying the property that’s right for them.

We embrace change and innovation, holding core values like integrity, commitment, and professional pride.

Our reputation is our best asset and we expect every associate to exhibit exceptional ethics and a hunger to deliver the most profitable outcome for all in the shortest possible time. We offer you our energy and ambition, confident that you will join thousands of others who know that investing in Real Estate is a very SMART MOVE…

We are a family you’ll feel part of whenever you deal with us, over a cup of tea, over the phone or online. With us, you’re family.

Our Beliefs

Our business is to help people own and enjoy the property that’s right for them-whether as a buyer, or a seller.

This is a people oriented business and we appreciate that our clients, are dealing in dreams. May be looking for a new beginning, a lifestyle or a safe space. It’s the most important transaction in their life. The stakes couldn’t be higher and so there’s little room for error.

We strive and will thrive in providing a professional and friendly service to all our clients, marked by honesty and integrity in all our negotiations. Because as sellers, we deserve a fair price and as a buyer you deserve a wise investment.

Our goal is to ensure steady growth, based on dynamic and progressive management of an exuberant team who are excited, Passionate and enthusiastic about property and people.

We feel a deep personal responsibility to our staff. We seek to create and maintain an environment where everyone is given the opportunity to develop to his or her maximum potential. We aim to reward them commensurately with their contribution to the success of the company.


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